Broadcast options for Australian Rugby

[Rebels3]

Let’s see what the Brums figures are next sat night.

After looking through the data all it shows is that winning teams had a high viewership and losing teams declined as the season went.

Also interesting that last nights game out rated last week when it was champion v champion. Extremely small sample size but the first conclusion is that people will tune in if teams are winning.

Of 15 FTA games so far this season TT has had the 3rd, 9th and 15th ranked games

 

[hifflepiff]

Extremely small sample size but the first conclusion is that people will tune in if teams are winning.

Pretty much hit the nail on the head. Other variables have an effect but at the end of the day, your average Australian wants watch teams that win and grandfinals.

 

[Dan54]

We know ex pat numbers give this a boost but this is short term as yes is ex pat boost. Paul Cully from his smh article covered this point well that don’t want to look at TT from short term perspective of boost from kiwi ex pats as oz not about creating a TT just for kiwi ex pats.

So what you are saying is Nine/Stan will want a domestic only comp because they not interested in kiwi's watching games?? Really? The whole point of orignal idea of domestic from most on here was supposedly viewing figures wasn't it? Crowds look alright for games in Aus, tv viewing looks ok, but I now understand , but they don't count because you don't want kiwis at games or watching on tv?
Geez you better have a word to all the ex pats playing/coaching and administrating in clubs, you know we sorry fellas but for long term future of game we only want Aussies here! Paul cully told us!

 

[Dan54]

Pretty much hit the nail on the head. Other variables have an effect but at the end of the day, your average Australian wants watch teams that win and grandfinals.

So why was there a crowd at Suncorp last week and numbers dropping off so much during Super Au when Aus teams were winning? And even more watching after Reds got a hiding last week?

Anyway time for me to go watch the Rebels/Clan game!

 

[hifflepiff]

So what you are saying is Nine/Stan will want a domestic only comp because they not interested in kiwi's watching games?? Really? The whole point of orignal idea of domestic from most on here was supposedly viewing figures wasn't it? Crowds look alright for games in Aus, tv viewing looks ok, but I now understand , but they don't count because you don't want kiwis at games or watching on tv?
Geez you better have a word to all the ex pats playing/coaching and administrating in clubs, you know we sorry felas but for long term future of game we only want Aussies here! Paul cully told us!

I will say Dan, you're very good at inventing non-existent arguments to tear down.

Obviously expat numbers count, that's why everyone's arguing for domestic + TT rather than just domestic (despite your claims otherwise). But at the end of the day, expats are a very small proportion of the population meaning the growth potential of TT is very limited v Super AU.

 

[Rebels3]

So why was there a crowd at Suncorp last week and numbers dropping off so much during Super Au when Aus teams were winning? And even more watching after Reds got a hiding last week?

You are looking for evidence on something where there isn’t enough data to make a conclusion yet. It’s no coincidence that the lowest SRAU game coincided with the two bottom teams at the end of the season, when both had been eliminated.

So far all we know on the TT data is that it’s supplied the worst rating and the third highest rating over the entire season. Let’s see what happens in the next 2 weeks when QLD isn’t involved to make a conclusion.

Plus 99% of people aren’t saying get rid of kiwi team (I sure as well ain’t). Most are arguing that we need to keep our own domestic comp with another against the kiwis. Kinda like now just executed better. The kick back is almost purely about having 1 comp only with Aussie teams sitting at the bottom of the table and the negativity that comes with that for an entire season.

 

[Wilson]

Also interesting that last nights game out rated last week when it was champion v champion. Extremely small sample size but the first conclusion is that people will tune in if teams are winning.

I'm a little doubtful the ratings are this accurate/fine, but the game being in Townsville rather than Brisbane may have contributed to that. Also the broncos played at the same time as the reds last week.

 

[Rebels3]

I'm a little doubtful the ratings are this accurate/fine, but the game being in Townsville rather than Brisbane may have contributed to that. Also the broncos played at the same time as the reds last week.

The data is never accurate for FTA. What happens is around 1000 households in Australia have a computer attached to it that records what they watch at night and then translates that into the data. So those households entirely dictate the figures. Unless you have a box it won’t matter if you tune in or not, makes absolutely no difference to the figures.

Streaming figures will be 100% accurate as the data can be collected individually.

 

[Dan54]

You are looking for evidence on something where there isn’t enough data to make a conclusion yet. It’s no coincidence that the lowest SRAU game coincided with the two bottom teams at the end of the season, when both had been eliminated.

So far all we know on the TT data is that it’s supplied the worst rating and the third highest rating over the entire season. Let’s see what happens in the next 2 weeks when QLD isn’t involved to make a conclusion.

Plus 99% of people aren’t saying get rid of kiwi team (I sure as well ain’t). Most are arguing that we need to keep our own domestic comp with another against the kiwis. Kinda like now just executed better. The kick back is almost purely about having 1 comp only with Aussie teams sitting at the bottom of the table and the negativity that comes with that for an entire season.

No I saying I surprised the game last night outrated the Super Au semi final as well as the Brumbie Reds game to decide who got home final. I was only looking at semi and game between two top teams Brumbies /Reds
And no a lot more than 99% are saying that super Au is way to go, well RN was saying it but changed, and derpus is definitely against TT, a few more have been. And as not a 100 people are posting here how do you work our 99% ?

 

[Adam84]

So why was there a crowd at Suncorp last week and numbers dropping off so much during Super Au when Aus teams were winning? And even more watching after Reds got a hiding last week?

Anyway time for me to go watch the Rebels/Clan game!

What numbers were dropping off during Super Au?
You’re not echoing that News Corp article again are you

 

[Adam84]

No I saying I surprised the game last night outrated the Super Au semi final as well as the Brumbie Reds game to decide who got home final. I was only looking at semi and game between two top teams Brumbies /Reds
And no a lot more than 99% are saying that super Au is way to go, well RN was saying it but changed, and derpus is definitely against TT, a few more have been. And as not a 100 people are posting here how do you work our 99% ?

There’s any number of reasons, unless you’re comparing the Stan subscriber base of 150k users as well to catch the variation in people watching via then you’re not going to get the full picture. It’s quite possible people have shifted away from Stan back to FTA after the technical issues a fortnight ago.

what is clear is people want to watch winning teams, there’s a reason the average audience this week was higher then last.

 

[Dan54]

There’s any number of reasons, unless you’re comparing the Stan subscriber base of 150k users as well to catch the variation in people watching via then you’re not going to get the full picture. It’s quite possible people have shifted away from Stan back to FTA after the technical issues a fortnight ago.

what is clear is people want to watch winning teams, there’s a reason the average audience this week was higher then last.

Mate you are the one putting up the figures, and we only got FTA figure to see when I asked the same thing. Only reason I have bought it up is RN posted your figure to me a couple of weeks ago. I just trying to show that apparently Aussies want TT and I sure you will find teams will go better without system we got now. It taking Aussies 3 weeks to get up to speed and comp is already gone!!

 

[Dan54]

What numbers were dropping off during Super Au?
You’re not echoing that News Corp article again are you

No I echoing the numbers you are putting up!! The first game when NRL and AFL weren't in play was great, but since then the only time Super Au has out rated TT is the final!! So you posted the figures don't take it out on me if I read them!!

 

[Adam84]

No I echoing the numbers you are putting up!! The first game when NRL and AFL weren't in play was great, but since then the only time Super Au has out rated TT is the final!! So you posted the figures don't take it out on me if I read them!!

Not taking it out on you, you’re the one making the comment that numbers are dropping off so I’m asking you to explain what you mean and how you’ve come to that conclusion? Because the figures I have been posting don’t echo the claims you’re making

 

[Rugbynutter39]

So what you are saying is Nine/Stan will want a domestic only comp because they not interested in kiwi's watching games?? Really? The whole point of orignal idea of domestic from most on here was supposedly viewing figures wasn't it? Crowds look alright for games in Aus, tv viewing looks ok, but I now understand , but they don't count because you don't want kiwis at games or watching on tv?
Geez you better have a word to all the ex pats playing/coaching and administrating in clubs, you know we sorry fellas but for long term future of game we only want Aussies here! Paul cully told us!

No Dan I am saying it is not a long term growth plan to just target kiwi ex pats as last time I checked the bigger market for sports watchers in Australia is oz spots watchers. It is not that hard to understand and stop posting rubbish I am saying things I never said as the point is focusing on investing in TT for Australia just to appeal to ex pat market is clearly not a long term commercial strategy as opposed to targeting to wider oz sports market that includes oz watchers and others.

 

[Adam84]

Mate you are the one putting up the figures, and we only got FTA figure to see when I asked the same thing. Only reason I have bought it up is RN posted your figure to me a couple of weeks ago. I just trying to show that apparently Aussies want TT and I sure you will find teams will go better without system we got now. It taking Aussies 3 weeks to get up to speed and comp is already gone!!

Yeah I've been posting the FTA ratings figures, and I'm not about to make claims about an overall trend until I could see the Stan figures, otherwise they're just unsubstantiated claims which are a bit pointless. Honestly there's a mountain of data to interpret and understand, we dont even know what ratings Super Rugby AO games were getting on Stan and how many of those fans have migrated to TT.

Really the only stat you can draw is that the Reds are increasingly popular as they win more, which isn't really surprising .

 

[liquor box]

The data is never accurate for FTA. What happens is around 1000 households in Australia have a computer attached to it that records what they watch at night and then translates that into the data. So those households entirely dictate the figures. Unless you have a box it won’t matter if you tune in or not, makes absolutely no difference to the figures.

Streaming figures will be 100% accurate as the data can be collected individually.

Streaming numbers can determine how many devices watch a given game, not how many are watching.

I watched 3 x games by myself, 1 with my son and one with my son and daughter.

How does Stan know how many were watching any given game?

 

[Rebels3]

Streaming numbers can determine how many devices watch a given game, not how many are watching.

I watched 3 x games by myself, 1 with my son and one with my son and daughter.

How does Stan know how many were watching any given game?

You never will know that number.

 

[Dan54]

Yeah I've been posting the FTA ratings figures, and I'm not about to make claims about an overall trend until I could see the Stan figures, otherwise they're just unsubstantiated claims which are a bit pointless. Honestly there's a mountain of data to interpret and understand, we dont even know what ratings Super Rugby AO games were getting on Stan and how many of those fans have migrated to TT.

Really the only stat you can draw is that the Reds are increasingly popular as they win more, which isn't really surprising .

Ok fair enough , as I said I have never even looked at ratings until RN noted that I would be interested in poor figures for some game, so I looked at them and weren't quite making sense in what I had read. Think I will just go back to not looking as seems they mean a lot anyway. Perhaps they just figures that anyone can use as they want?
I will just go back to being lost in space with all these things

 

[Adam84]

Really the only point you can take away from the FTA ratings, is that when you factor in Stan Subscribers they’re significantly higher then what Foxtel ever used to get. Season trends and all that can’t really be assessed just yet, because we don’t see the split between Stan and FTA.

And realistically if we’re talking of value to broadcasters, it’s in the Stan figures we don’t see, not the FTA figures we do.