Having now read it, it's not a bashing, so I've got no problems with it.
It's a fair enough point, but ultimately it's a financial competition.
As I've said before, the existence of the Lions series makes it much tougher to negotiate, but if you could have regional cups on the 4 year cycle a la the African Cup of Nations, the Euros, the Asian Cup etc. I think it would go a long way to improving the game regionally, and help develop sides to be more competitive at RWC time. Oceania, Europe and the Americas (assuming they would combine) probably wouldn't have a problem, but with one team being significantly in front of the rest in both Africa and Asia, that might present a significant problem for that concept.