I know Phil socially, good guy, great family man and rugby through and through.
While not solely his call, the hiring of Joe is the best thing for Australian rugby in a decade.
But, he is not a CEO, at least not yet. Strategy and execution is a key requirement and what Australian rugby desperately needs. We’re no longer amateur, we need top tier talent to nail a strategy, ignore the old school tie and embedded state biases, and smash home execution of the strategy over the next five years. No I don’t want a Joyce or Private equity, but we’ve got to move away from ex players running the show, both at board and management level. ( board is much improved from a decade ago).
League was on its knees in the mid 90s yet we his the premium product behind a paywall, gutted the rugby development officer fraternity, and walked away from grass roots footy.
with Joe and the injection of Lions and RWC funding Phil has the perfect opportunity to reestablish our sport to where it belongs. I hope he has the strategic and execution smarts to get us there which remains my concern and the establishment self interest at the state level in our game.