As I noted earlier the casual sports fan has no interest in watching two franchises who have been relatively irrelevant over the past few years in Super Rugby play. These teams are clearly a step up from the two current squads, the plan is it would be on free to air, the strength of those squads would generally guarantee a good contest and draw viewers through its quality as well as jumping on the hatred generated by League's SOO for players and fans. More eyeballs, more money is a win which ever way you look at it. It might not resonate as much with the rusted on rugby fans but I get the feeling that isn't necessarily the intended market.